BOJ – Glow Deep Serum : Rice +Alpha-Arbutin

This serum from Beauty of Joseon is specifically formulated for individuals struggling with pigmentation issues and an uneven skin tone. Enriched with 68% rice bran water and 2% alpha-arbutin, it helps brighten and revitalize the skin, promoting a more even and radiant complexion.

Key Ingredients:

1. Rice Bran Water (68%)
   Rice has long been a cornerstone of Korean skincare. During the Joseon Dynasty, rice bran water, often referred to as "Beauty Water," was widely used as a toner for its skin-enhancing properties. Rich in amino acids and minerals, rice bran water deeply moisturizes the skin, making it soft, smooth, and hydrated. It helps to nourish and restore balance to dry or dull skin, enhancing its overall health.

2. Alpha-Arbutin (2%)
   Alpha-arbutin is a powerful ingredient known for its ability to brighten the skin and reduce the appearance of dark spots. It works by inhibiting tyrosinase, an enzyme responsible for melanin production, which in turn helps reduce pigmentation. Alpha-arbutin is 10 times more effective than beta-arbutin, making it a highly efficient solution for improving skin tone and addressing hyperpigmentation.

How to Use:

Apply 2-3 drops of the serum to your face after cleansing. Gently pat the serum into your skin to ensure it is fully absorbed.

This serum is designed to help you achieve a clearer, brighter complexion while providing hydration and nourishment, making it a perfect addition to your skincare routine.